For public relations and communications professionals, understanding how creators, journalists, and subject-matter experts are using Substack is becoming increasingly important.

Join the Philadelphia Public Relations Association for a conversation with writer, Diana Lind, author of the Substack newsletter The New Urban Order. Through a moderated Q&A, Diana will discuss the growing influence of independent publishing platforms like Substack, her approach to creating content that resonates with readers, how she has cultivated a direct relationship with her audience, and the ways these platforms are reshaping today’s media and communications landscape.

About Diana:

Diana Lind writes the weekly newsletter, The New Urban Order, on Substack. She has worked for The Philadelphia Inquirer, contributed to Philadelphia Magazine, and served on the board of The Philadelphia Citizen. She is the author of Brave New Home: Our Future in Smarter, Simpler, Happier Housing (2020) and Brooklyn Modern: Architecture, Interiors & Design (2008). She has worked at the intersection of urban policy and media throughout her career, including roles at Next City, Architectural Record, Van Alen Institute, and Penn Institute for Urban Research. In 2025, she was a Visiting Fellow at the Center for Economy and Society at Johns Hopkins University.